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Crazy Egg: Visualize Your VisitorsTyler Banfield, 07-12-2007 |
Crazy Egg is the ingenious invention of the talented team over at Pronet Advertising. In a nutshell, Crazy Egg allows you to actually see exactly where the visitors to your web site are clicking. For those of you that hate staring at numbers all day, Crazy Egg is literally a gift from above.
Before you read the rest of this review, I recommend that you try out the live Crazy Egg demo for yourself. After playing around with the demo, it will be easier for you to follow the rest of my review.
Now that you have had a little hands-on experience for yourself, let's look at the features of Crazy Egg.
The team behind this product definitely knows the importance of usability, because Crazy Egg is one of the simplest analytics products available. To set it up, simply choose a page from your web site that you would like to track and paste one line of Javascript into the page's source code. Once this is complete, you can head back to Crazy Egg and start checking out your results.
As you have probably already discovered from the screenshots and demo, Crazy Egg has several different options for viewing data. In fact, Crazy Egg has four different viewing options: Heatmap, Confetti, Overlay and List. From personal experience, I recommend using all four options when analyzing your data. Each option provides unique advantages (for example, Confetti allows you to find out information such as the source of traffic or the user's OS for clicks, while List places all of your data in an exportable CSV format). By viewing your data in the different formats, you can utilize Crazy Egg to its full potential.
In addition to multiple viewing options, Crazy Egg also packs some other great features. Whether you have a free or paid membership, you can block clicks from specific IP addresses (such as your own), archive reports for each "test" that you run and receive updates about your data via email and/or RSS. For those with a paid subscription (which starts as low as nine dollars a month), you also can share your reports with clients or colleagues via a Crazy Egg subdomain. Additionally, your stats are updated in real-time (free memberships have a three to six hour delay).
For those of you who are interested in trying Crazy Egg (which should be everyone reading this review), here's a breakdown of their pricing scale for memberships:
From personal experience and a search of other Crazy Egg reviews, the only criticism is the inability to drop the code into a template and track every page on a web site. However, this is a minor issue, and I highly recommend giving Crazy Egg a try. Chances are, you will start off with the free membership, but if you're like me, it won't take long for the program to convince you to upgrade to a higher level membership!
Before you read the rest of this review, I recommend that you try out the live Crazy Egg demo for yourself. After playing around with the demo, it will be easier for you to follow the rest of my review.
Now that you have had a little hands-on experience for yourself, let's look at the features of Crazy Egg.
The team behind this product definitely knows the importance of usability, because Crazy Egg is one of the simplest analytics products available. To set it up, simply choose a page from your web site that you would like to track and paste one line of Javascript into the page's source code. Once this is complete, you can head back to Crazy Egg and start checking out your results.
As you have probably already discovered from the screenshots and demo, Crazy Egg has several different options for viewing data. In fact, Crazy Egg has four different viewing options: Heatmap, Confetti, Overlay and List. From personal experience, I recommend using all four options when analyzing your data. Each option provides unique advantages (for example, Confetti allows you to find out information such as the source of traffic or the user's OS for clicks, while List places all of your data in an exportable CSV format). By viewing your data in the different formats, you can utilize Crazy Egg to its full potential.
In addition to multiple viewing options, Crazy Egg also packs some other great features. Whether you have a free or paid membership, you can block clicks from specific IP addresses (such as your own), archive reports for each "test" that you run and receive updates about your data via email and/or RSS. For those with a paid subscription (which starts as low as nine dollars a month), you also can share your reports with clients or colleagues via a Crazy Egg subdomain. Additionally, your stats are updated in real-time (free memberships have a three to six hour delay).
For those of you who are interested in trying Crazy Egg (which should be everyone reading this review), here's a breakdown of their pricing scale for memberships:
From personal experience and a search of other Crazy Egg reviews, the only criticism is the inability to drop the code into a template and track every page on a web site. However, this is a minor issue, and I highly recommend giving Crazy Egg a try. Chances are, you will start off with the free membership, but if you're like me, it won't take long for the program to convince you to upgrade to a higher level membership!
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