New York August 3, 2007 -- Software Projects Inc, the industry's leading full-service Internet Marketing firm, announced today that they have submitted the 1,000,000th lead to its merchant partners. SoftwareProjects is a leading full-service Internet Marketing firm, working with a select group of companies on a performance basis to generate leads.

SoftwareProjects utilizes a proprietary online marketing system, including a mixture of online press releases, Email & Search engine marketing, outbound call center, dedicated landing pages and media buys, to deliver a constant flow of leads to a select group of companies.

Richard Anderson, President & CEO of SoftwareProjects, said "SoftwareProjects.com is a top producer for many of the companies we choose to work with. Today, having delivered the 1,000,000th lead to our valued partners, is a true celebration of marketing ingenuity"

Achieving monumental growth by helping companies only pay for results, SoftwareProjects is now expanding its lead generation services and will be accepting a limited number of new partners, who are looking to benefit from a pay by performance model.

Adrian Singer, Senior Account Manager with SoftwareProjects, explained: "We are looking for companies offering viable products and services to hungry niches. Confident in our abilities to cost effectively generate an endless supply of leads, we are looking to help qualified partners significantly grow their business"

The company operates in the Real Estate, Financial, Education, Network Marketing, Retail, Insurance and Adult Entertainment verticals. Featured clients include: Nokia, ReMAX, Aegis Health Insurance, Thomson Learning, DishTV Network and CarpetMax.

About SoftwareProjects:

Headquartered in New York, with Sales and R&D offices around the globe, SoftwareProjects is a full service Internet Marketing & Web Development trusted leader. Established in 1998, SoftwareProjects is a privately held, profitable, global organization with 200 professionals on staff.

The company's focus is helping businesses sell more online, providing a wide spectrum of services including: Email Marketing, PPC Management, Landing pages, Lead Generation, Search Engine Marketing, Affiliate systems and Web development. SoftwareProjects currently supports more than 2,000 businesses in 14 countries.

For information about lead generation services visit SPI Online Lead Generation Services

Wow!

I can't believe the amount of traction we received from a single press-release. Just goes to show you how big of a difference a solid press release can make.

The press-release earned 117,328 hits, 72 media pickups, 18 PDF downloads and we landed a total of 6 new clients for our Lead Generation Services division.